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Action helps raise awareness about EU4Digital programme

Action Diplomacy, in a partnership with Ernst & Young (EY), is leading the communications activities of the ‘EU4Digital: supporting digital economy and society in the Eastern Partnership’ programme with country kick-off events, taking place in May and June 2019 in Armenia, Azerbaijan, Belarus, Georgia, Republic of Moldova and Ukraine.

Running from January 2019 until December 2021, the EU4Digital programme is funded by the European Union with a budget of EUR 11 million and is implemented by a consortium led by EY.

The aim of the regional programme in the Eastern Partnership region is to support the digital economy and society, national governments, regulatory bodies and agencies, active in the development of the digital sector, as well as economic actors and stakeholders in innovation, training and the development of skills.

Action’s role is to develop communication activities, promotion campaigns, awareness raising activities for the programme, as well as ensure visibility. Action Digital is in charge of creating and maintaining the EU4D website and having presence in social media. Action’s local offices – in each of the six countries – also have a significant role, as they coordinate the press briefings of the country kick-off events.

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